Vehicle tracking is one of the most cutting-edge developments in the logistics industry. However, anyone working in the logistics industry can tell you that vehicle tracking is so much more than that. GPS and GPRS have both contributed valuably to helping the logistics industry in Nigeria evolve by outfitting the industry with the technology it needs to meet the demands of the modern era.

The primary use of vehicle tracking will always be related to tracking where your vehicles are on the map. If a company’s lifeblood is their fleet of vehicles, knowing where your vehicles are located at any point in time is vital to the success of your business. It is also critical that you have surety that your vehicles are safe, and this is where vehicle tracking technology can also prove to be invaluable.

FLEET MANAGEMENT

Your business’s success is heavily dependent on how adaptable it is to a variety of factors. One of the most important factors in this regard is your company’s fleet – it is critical that you are able to proactively engage with your fleet and have a two-way conversation with it. The latest vehicle tracking technology is proving to be a critical ally in this endeavour.

COST ANALYSIS

Some parts of your business cost more than others – fuel, for example, isn’t cheap. By using the right vehicle tracking solutions, you can track all of this information and work out which parts of the business are costing you the most money. You can also help your drivers plan better routes and improve their fuel economy, which will resultantly help your business grow.

Vehicle tracking can also help you differentiate between work-related fuel expenses and the cost of your staff using work vehicles for personal use. It can also help your company be more environmentally adaptable– tracking technology can assist you to pinpoint driver behaviour that is adverse to the environment and identify older vehicles that are not as fuel efficient and friendly towards the environment.

UNPARALLELED EFFICIENCY

The best part of this system is the fact that the processes generating this data are entirely automated. Unlike 10 or 20 years ago, when drivers had to return to the depot to fill out paperwork which would in-turn be passed onto management, the right vehicle tracking solutions will take care of all your paperwork for you.

This means that your managers have less paperwork to fill out, and have more time to complete more work. Likewise, your drivers can spend less time worrying about the exact mileage that the road works and detours will add to their route and they will be able to fit more deliveries into the day. If you want the optimum level of efficiency from your workforce, you need to equip them with the technology that will allow them to work at maximum efficiency.

CUSTOMER CONNECTIVITY

The last variable is the impact of vehicle tracking on consumers. Other than the fact that fitting more deliveries into the day helps consumers receive their products more quickly, there are several ways that vehicle tacking can help improve your customer connectivity.

When you think about it, what do you want as a consumer? You want to feel looked after and you want to feel like you’re being kept in the know. You don’t want your items to be delivered by a company that doesn’t seem to know what it’s doing and that doesn’t take care of you or your deliveries.

Vehicle tracking on your fleet allows you to keep the customer up-to-date on what’s happening. With the right solution, you can even update the consumer on the exact estimated time of arrival of their delivery.

This means that your consumer doesn’t have to waiting around from 9 a.m. to 6 p.m. for a delivery that may not arrive – they can take an hour off work, go home and sign for a delivery that arrives on time, and head back to the office.

The unparalleled convenience of this offering will encourage consumers to actively choose your company in the future when given the choice. Undoubtedly, this is the best way to attract repeat customers.